Fifty Shades of Foundation

Written By: Kimberly Davis

I absolutely loved the makeup I had for prom night; I got it done at Mac Cosmetics. My makeup artist perfectly captured the look I had envisioned in my head. The only thing I hadn’t envisioned in my head, was that she’d have to use three different foundations to match my skin tone.

I have two makeup bags, one for my foundations (winter shades and summer shades), and another bag for everything else. And I’m not alone in this issue, a lot of women have problems finding foundations that match their skin tones. Why? Because there's just not enough shades in most cosmetic lines. Recently, a certain bad girl is here to save us all some time (and money).

Rihanna’s new makeup line, Fenty Beauty, hits Sephora stores on September 8th. The best part? A foundation collection with 40 different shades! Rihanna stated at the launch that she wanted a line that had something for every woman out there, regardless of her skin tone.  

I’m close to tears looking at that rainbow of beautiful shades. Makeup designed for powerful women, by a powerful woman. When asked what made her want to create such an inclusive cosmetic line, Rihanna simply stated “I don’t think that’s fair to limit it to one shade or one group shade. Women love makeup and they should all be included.”